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Job Description
Roles and Responsibilities :
Planning Web, SEO/SEM, email, social media and display advertising campaigns
Maintaining our social media presence
Measuring and reporting on the performance of all digital marketing campaigns
Devising strategies to drive online traffic to the company website.
Tracking conversion rates and making improvements to the website.
Developing and managing digital marketing campaigns
Utilizing a range of techniques including paid search, SEO and PPC.
Overseeing the social media strategy for the company.
Managing online brand and product campaigns to raise brand awareness.
Managing the redesign of the company website.
Improving the usability, design, content and conversion of the company website
Responsibility for planning and budgetary control of all digital marketing
Evaluating customer research, market conditions and competitor data.
Review new technologies and keep the company at the forefront of developments in digital marketing
Measure and report performance of all digital marketing campaigns, and assess against goals
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Collaborate with internal teams to create landing pages and optimize user experience
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
How to apply :
Send your CV/Resume with covering letter to careers@hashroot.com. Subject line should be "Digital Marketing Manager".
NB : No phone calls for job enquiry
Skills
Development , Planning , Manager , Digital Marketing , Media , SEO ,
Qualifications
- MBA Sales & Marketing
- Bachelor of Business Administration (BBA)