Job Description

Key Responsibilities

You will be handling digital media planning, social content strategy planning and deployment for a handful of our prestigious clients on a day to day basis. It includes running paid campaigns- starting with taking a brief from the client, setting campaign goals to running A/B testing, channel optimization, analyzing campaign results, optimizing campaign variables to fulfilling the goals.

Throughout the campaign planning and execution, you will use your analytical bent of mind, knowledge of social media promotional dashboards and insights to fine-tune and fulfill the brand’s marketing goals through paid campaigns.

In addition to your analytical mind, you will be good at strategy as it’s a key component that would help our clients achieve industry best returns for their paid digital promotions. While a job-taker would just ‘run’ campaigns, we expect the ideal candidate to craft the best strategies for our client’s brands keeping in mind the competitive landscape, customer profiles and touch-points, and arrive at smart media plans that deliver.

Skills :

1 . Social Media Marketing

2 . Exposure to various Ad serving and paid promotion

3 . platforms/ channels

4 . Social Media Analytics

5 . Data Analysis

6 . Reporting

7 . Excellent people skills.

Desired candidate profile

1. You have an excellent understanding of digital marketing strategies, tools, and analytics.

2. You are experienced in social media marketing.

3. You are creative and analytical.

4. You have at least one year’s experience in digital media planning.

5. You are experienced in managing multiple paid digital campaigns concurrently.

6. Good communication skills – if you are good with words, it’d be an added advantage

7. Bachelor’s/Master’s Degree. Any add on digital certifications will be a feather on the cap.

Salary :

At par with the industry standards

Industry :

IT-Software / Software Services

Functional Area :

Marketing , Advertising , Media Planning

Role Category :

Online/Digital Marketing

Employment Type :

Permanent Job, Full Time

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Skills

Social Media Marketer , Data Analysis ,

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Qualifications

• Graduates
• Post Graduates